Project Description
A truly inventive product, The Paint Topper features a mess-free lid that allows easy pouring and storage of paint cans and the new product needed a professional product explainer video.
The Paint Topper is a very simple product which allows its user to clip the rim around the edge of any paint can and pour out the paint with ease and most importantly – mess free! The product was about to be launched brand new into the commercial market and so required a short promotional explainer video just giving an overview of what the product did and how it worked.
With the script created we developed a shot list which would visually correspond with what was being said in the scripted voiceover. We then filmed the product being used in a studio setting and edited the video together along with a professional voiceover to give it that true ‘shopping channel’ style.
